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\"cont\": \"<p class=\\\"_FRASE_PROYECTO\\\" style=\\\"text-align: center;\\\">The flip to the real<\/p>\",\r\n      \"align\": \"middle\",\r\n      \"row\": 19,\r\n      \"col\": 2,\r\n      \"colspan\": 8,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 2,\r\n      \"relid\": 53,\r\n      \"frameOverflow\": \"\",\r\n      \"absolute_position\": false,\r\n      \"dosync\": false\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p class=\\\"_Default\\\" style=\\\"text-align: center;\\\">To have physical presence and visibility, we created IRL experiences together with brands that represented the new \\\"me\\\" of the brand through joint events, such as\u00a0<span style=\\\"color: #999999;\\\"><em><a style=\\\"color: #999999;\\\" href=\\\"https:\/\/amigoskateshop.com\/\\\">Amigos Skate Shop<\/a><\/em><\/span>,<span style=\\\"color: #999999;\\\"><em>\u00a0<a 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and organic social media (mainly Instagram), we managed to\u00a0communicate the values and products of the brand through a punk and informal tone, recreating\u00a0how two friends would talk on the street.<\/p>\",\r\n      \"align\": \"top\",\r\n      \"row\": 23,\r\n      \"col\": 2,\r\n      \"colspan\": 8,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 2,\r\n      \"relid\": 60,\r\n      \"frameOverflow\": \"\",\r\n      \"absolute_position\": false,\r\n      \"dosync\": false\r\n    },\r\n    {\r\n      \"type\": \"img\",\r\n      \"cont\": \"\/wp-content\/uploads\/2022\/07\/ADS_2-1.gif\",\r\n      \"align\": \"middle\",\r\n      \"row\": 24,\r\n      \"col\": 2,\r\n      \"colspan\": 8,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 2,\r\n      \"relid\": 589,\r\n      \"attid\": 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